IPay88 Eyes Global Mart To Grow E-Commerce

KUALA LUMPUR, July 12 (Bernama) -- Online payment gateway, iPay88 Sdn Bhd, aims to penetrate international markets to grow its e-commerce sector and strengthen its position and brand in the Association of South-East Asian Nations (Asean). Executive Director, Chan Kok Long, said iPay88 was looking at opportunities in the Asia-Pacific, Bangladesh, Hong Kong and West Asia. "We are working to be the most sought-after payment gateway in these countries. "Malaysia would always remain as our key market but we still need to strategically pave our way to other markets,” he told reporters at iPay88’s media briefing on its development plans here Wednesday. To-date, iPay88 has set footprints in almost all South-East Asian countries including Cambodia, Indonesia, Thailand, Vietnam, Philippines and Singapore. Chan said market expansion to a region as diverse as Asean and Asia-Pacific was not easy as each country's online payment environment was unique with varied business environment. "Our recent successful ventures into the Indonesian and Philippines markets have acted as a blueprint for us to continue exploring other South-East Asian markets," he said. Apart from the strong presence in South-East Asia, iPay88 has also expanded to other parts of Asia including Hong Kong and Bangladesh, said Chan. “We also hope to build a strong presence in the Asia-Pacific Economic Cooperation by end- 2018,“ he said. -- BERNAMA