Singapore Team Aviato Wins AirAsia Hackathon

SEPANG (Selangor, Malaysia), March 20 (Bernama) -- Team Aviato from ​Singapore has been crowned the grand winner of AirAsia Bhd's Airvolution, via its best solution to the challenge on how to profile AirAsia' fans based on their digital social footprint to improve customer experience. AirAsia said ​​Aviato's proposal allowed the company to piece together a real-time user profile from Instagram pictures and likes, making it possible for more targeted offers of AirAsia's destinations and food that reflected user interests. The team comprised ​Choo Yan Sheng, John Goh Choo Ern, Durwin Ho Hsu Tian, Albert Puah Beng Hong and Kevin Kwa Leung Boon​​​. In a statement Sunday, AirAsia said, at the end of the 18-hour hackathon, ​Aviato was awarded the grand prize of US$5,636 (RM25,000) cash, 100,000 AirAsia BIG Points and five return flights to any AirAsia destination. AirAsia Chief Data and Digital Officer, Nikunj Shanti, said the judges were impressed by the creative problem-solving and technical knowledge on display this weekend. "The teams demonstrated some truly out-of-the-box thinking and we look forward to seeing more innovative ideas on how to make travel even better for our guests," he said. A total of 20 teams representing Malaysia, Thailand, Indonesia, Philippines, Singapore, India, Sri Lanka, Hong Kong and Australia took part in Airvolution 2017, which kicked off Saturday. Their submissions, in the form of eight-minute live demonstrations, were judged based on impact, creativity, design and execution in response to the challenge. --BERNAMA