ID :
158173
Wed, 01/26/2011 - 12:13
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Shortlink :
https://oananews.org//node/158173
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MATRADE lines up 113 programmes featuring new initiatives this year
KUALA LUMPUR, Jan 26 (Bernama) - The Malaysia External Trade Development Corporation (Matrade) has lined up 113 programmes this year that will feature new initiatives in export promotion and exporters' development programmes, its Chairman Mah Siew Keong said Wednesday.
The Work Programme For 2011, under which all the programmes will be conducted, will include trade fairs, specialised marketing missions and joint promotions that will focus on growing markets that offer favourable access.
It will also look at diversifying opportunities in traditional markets like the United States, he said.
The programme will also include integrating Malaysian vendors into the global supply chain, branding of Malaysian professional services and implementation of more ICT-based initiatives.
He said new markets like the Middle East, China and Eastern Europe would also be major highlights to further strengthen small-and medium-scale entrepreneurs' exports.
As part of Matrade's branding efforts, three special projects -- Malaysia Services Exhibition, Intrade and Mihas -- will be continued this year.
For exporters development, more than 40 training and outreach programmes will be conducted to enable new exporters to penetrate the global market, while
encouraging more SMEs participation, while helping to boost the country's trade.
"It is resilience and tenacity that enabled Malaysia to achieve a remarkable recovery in trade. We are confident that with our continued efforts, we will weather the storm for 2011 onwards," Matrade's Chief Executive Officer Noharuddin Nordin said.
The country's trade for January-November 2010 surpassed the RM1 trillionth (US$1=RM3.06) mark, registering 19.4 per cent growth to RM1.06 trillion compared with the same period in 2009.
"With all programmes in place and continuous efforts by the government we are optimistic we can outbeat the 2010 trade figures this year," Noharuddin said.
Malaysia is also currently holding up its position fairly well as one of the vibrant trading centres in the region, he said, adding that all parties should also work together to be more effective.
The Work Programme For 2011, under which all the programmes will be conducted, will include trade fairs, specialised marketing missions and joint promotions that will focus on growing markets that offer favourable access.
It will also look at diversifying opportunities in traditional markets like the United States, he said.
The programme will also include integrating Malaysian vendors into the global supply chain, branding of Malaysian professional services and implementation of more ICT-based initiatives.
He said new markets like the Middle East, China and Eastern Europe would also be major highlights to further strengthen small-and medium-scale entrepreneurs' exports.
As part of Matrade's branding efforts, three special projects -- Malaysia Services Exhibition, Intrade and Mihas -- will be continued this year.
For exporters development, more than 40 training and outreach programmes will be conducted to enable new exporters to penetrate the global market, while
encouraging more SMEs participation, while helping to boost the country's trade.
"It is resilience and tenacity that enabled Malaysia to achieve a remarkable recovery in trade. We are confident that with our continued efforts, we will weather the storm for 2011 onwards," Matrade's Chief Executive Officer Noharuddin Nordin said.
The country's trade for January-November 2010 surpassed the RM1 trillionth (US$1=RM3.06) mark, registering 19.4 per cent growth to RM1.06 trillion compared with the same period in 2009.
"With all programmes in place and continuous efforts by the government we are optimistic we can outbeat the 2010 trade figures this year," Noharuddin said.
Malaysia is also currently holding up its position fairly well as one of the vibrant trading centres in the region, he said, adding that all parties should also work together to be more effective.
