AIRASIA EXPECTS CUSTOMERS TO LEVERAGE ON AIRASIA.COM/ASK

KUALA LUMPUR, Feb 10 (Bernama) -- Malaysia's low cost carrier, AirAsia Bhd,
expects customers to leverage on the newly introduced one-stop information and
solutions centre, airasia.com/ask, to obtain information about the airline.

AirAsia in a statement Thursday said the new centre, available free to
anyone around the world, is a platform to pose any question and engage with
the airline via live chat, webmail and twitter.

"As soon as a question or enquiry is received, airasia.com/ask would provide
specific, tailor-fitted answers in real time through the use of intelligent
automated response technology," it explained.

The cutting edge technology AirAsia said, enables the centre to track topics
and trends, and provide quick links to the most searched answers.

AirAsia group chief executive officer Tony Fernandes said:"Having open
communication lines is vitally important to us.

"With airasia.com/ask, we provide multiple contact points for guests to
easily get in touch with us, and know more about our products and services".

The centre he said, is currently available through the Internet, but a
special version for mobiles will be available in future.

"It is now available in English, but there are plans to introduce the
service in other languages, including Malay, Chinese and Thai," Fernandes
highlighted.
-- BERNAMA