ID :
162598
Mon, 02/21/2011 - 05:57
Auther :

MYDIN TO COACH RETAILERS TRANSFORM RETAIL SHOPS INTO MODERN OUTLETS

By Fadzli Ramli

JASIN (Melaka, Malaysia), Feb 21 (Bernama) -- Local company, Mydin Mohamed Holdings Berhad (Mydin), will guide 100 retailers nationwide to transform retail shops into modern outlets this year under the Retail Shop Transformation Programme (TUKAR), an initiative pioneered by the Domestic Trade, Cooperatives and Consumerism Ministry.

Mydin Managing Director Ameer Ali Mydin said he hoped to increase retail sales by 40 and 50 per cent after completion of the transformation exercise and retailers having acquired the retail business acumen.

Two retail shops in Melaka, which concluded the transformation process in two days, saw higher sales by more than 30 per cent," he told Bernama.

Prime Minister Najib Razak, who was on a one-day working visit to Melaka Saturday, visited the two shops in Merlimau.

Ameer Ali said the shops were the frrst under Mydin's guidance through the transformation programme nationwide. Another three retail shops in Melaka will undergo similar transformation soon.

Under the programme, retailers are given RM20,000 to RM60,000 loan by the government according to their needs and Mydin will supervise transformation of the retail shops from the traditional way of doing business into a modern outlet. (US$1=RM3.05)

Ameer Ali said the two retail shop owners were taught how to re-arrange and display retail goods, renovate the shop with marble flooring and give a new coat of paint and most importantly introduce Point of Sales system.

He said the system was important to help retailers know their profit margin, the number of stocks that have been sold and stocks still in hand.

"These information are very important for a retailer to do his business efficiently," he said

Ameer Ali said Mydin did not receive any cash remuneration from the
programme but the real benefit was the satisfaction that "we are able to help others to do business in the right way.

"In this way, we hope their business will catch up fast. To me what's important is that I've the satisfaction of helping retailers succeed in their business and move forward to take on bigger ventures," he said.

Mydin was established in 1957 under the name "Syarikat Mydin Mohamed" in Kota Baharu and expanded the business to Kuala Terengganu in 1979 and to Jalan Masjid India in Kuala Lumpur in 1989.

Currently, Mydin has more than 50 supermarkets country-wide.

Meanwhile, Mahmud Mohamad, 47, one of the owners of the two transformed retail shops, said the effort bore testament that the government never ignored retailers like him.

"This initiative to impart business acumen to retail outlets will enable retailers like me understand the right way of doing business and move forward," said Mahmud, who has been doing retail business for five years.

Mahmud, who received RM60,000 loan under the transformation programme, said sales in his shop increased by about 30 per cent after the transformation.

J. Francisca, 44, another retailer who benefited from the programme, thanked the government for realising her dream and that of her late father, S Jeyanathan.

"Since the transformation two days ago, my business has shot up from RM1,700 to RM1,800 a day initially to RM2,300 and RM2,500 a day now," she said.

Francisa, who was involved in the sundry shop for the last 10 years and took over the business after her father died three years ago, received RM60,000 loan under the programme.

The Retail Shop Transformation Programme is one of the economic programmes under the 12 National Key Result Areas.

The government aims to modernise 500 traditional retail shops under the programme this year. Besides Mydin, two hypermarket companies -- Carrefour and Tesco -- are participating in this ambitious programme.

X