Disney Publishing Worldwide Launches Digital Language Learning Product

By Tengku Noor Shamsiah Tengku Abdullah SINGAPORE, March 19 (Bernama) -- Disney Publishing Worldwide (DPW), the world’s largest publisher of children’s books and magazines, will increase its presence in the digital learning space with its first language learning product. "Language Learning Read Along: Toy Story 3" will expand DPW’s existing base of educational products with an innovative approach based on the company’s long history of teaching English. The app will be available in the US, China, Singapore and 25 additional countries throughout Europe and Asia. "As digital media continues to impact the way children learn, it is up to us to create products that enhance that learning experience," said DPW President Russell Hampton. "Disney is all about bringing the most creative content to children and families around the world through innovative technology. "Our Language Learning app delivers on that goal while allowing children to read and learn wherever, whenever, and however they want on their mobile devices," he said here Monday. This app is the first in a series of leveled Disney storybooks that combine Disney magic with proven language learning methods where children learn key English and Mandarin vocabulary and grammar. This first app story contains multiple versions of the beloved Disney-Pixar title Toy Story 3, which gradually transforms from English to Chinese, mixing the new with the known by playing with 5 levels of the story. -- BERNAMA