ID :
45884
Mon, 02/16/2009 - 17:32
Auther :
Shortlink :
https://oananews.org//node/45884
The shortlink copeid
MALAYSIAN CO. MOFAZ EXPANDS TO CHINA
KUALA LUMPUR, Feb 16 (Bernama) -- ASIAMAL-MART Sdn Bhd, a subsidiary of
MOFAZ Group of Companies, is aiming for 300 million Renmimbi(RMB) (US$43.9
million) in sales in the first year for their healthcare products in China.
The company signed an agreement with Dong Guan Qiaoyu Trading Company
(DGQTC) Monday.
DGQTC is the trading arm of Cheng Yuan Property Investment Group, with
assets worth more than RMB5 billion.
With the partnership, the health products, namely Macho, Diva and La Femina
will be able to reach out to 1.3 billion consumers in China through DGQTC's
3,000 retails and direct-consuming outlets.
MOFAZ Group of Companies started off in import and export of grains and
other commodities, today Mofaz Group has broadened its businesses into fore core
operations, namely automotive, international & domestic trade (commodities,
FMCG), services & hospitality, and management & property development.
ASIAMAL-MART said they will also be working towards RMB1.2 billion sales in
three years, covering all provincial markets in China.
"In two years' time, we are expecting health products' sales to be the main
revenue earner," said MOFAZ president and founder Mohamed Fauzy Abdul Hamid.
A massive advertising campaign has been planned to maximise advertising
reach to throughout China.
Fauzy said MOFAZ will also be scouting for more opportunities to expand to
the Middle East, Southeast Asia, Europe and eventually to the united States.
To further promote the brand, MOFAZ had announced Mofaz Fortec, the
company's motorsports division.
The team will be mainly involved in the Renault World Series with 17 races
per season in eight different European countries.
"The company is keen in using the platform to promote the motorsports scene
with the team and Macho branding, the car's colour.
Drivers for the team will be Sten Pentus, an Estonian, and Fairuz Fauzy who
is yet to be confirmed. (US$1=RMB6.84)
-- BERNAMA
MOFAZ Group of Companies, is aiming for 300 million Renmimbi(RMB) (US$43.9
million) in sales in the first year for their healthcare products in China.
The company signed an agreement with Dong Guan Qiaoyu Trading Company
(DGQTC) Monday.
DGQTC is the trading arm of Cheng Yuan Property Investment Group, with
assets worth more than RMB5 billion.
With the partnership, the health products, namely Macho, Diva and La Femina
will be able to reach out to 1.3 billion consumers in China through DGQTC's
3,000 retails and direct-consuming outlets.
MOFAZ Group of Companies started off in import and export of grains and
other commodities, today Mofaz Group has broadened its businesses into fore core
operations, namely automotive, international & domestic trade (commodities,
FMCG), services & hospitality, and management & property development.
ASIAMAL-MART said they will also be working towards RMB1.2 billion sales in
three years, covering all provincial markets in China.
"In two years' time, we are expecting health products' sales to be the main
revenue earner," said MOFAZ president and founder Mohamed Fauzy Abdul Hamid.
A massive advertising campaign has been planned to maximise advertising
reach to throughout China.
Fauzy said MOFAZ will also be scouting for more opportunities to expand to
the Middle East, Southeast Asia, Europe and eventually to the united States.
To further promote the brand, MOFAZ had announced Mofaz Fortec, the
company's motorsports division.
The team will be mainly involved in the Renault World Series with 17 races
per season in eight different European countries.
"The company is keen in using the platform to promote the motorsports scene
with the team and Macho branding, the car's colour.
Drivers for the team will be Sten Pentus, an Estonian, and Fairuz Fauzy who
is yet to be confirmed. (US$1=RMB6.84)
-- BERNAMA
