ID :
54206
Tue, 04/07/2009 - 10:31
Auther :
Shortlink :
https://oananews.org//node/54206
The shortlink copeid
TOURISM MALAYSIA TO MAINTAIN MALAYSIA'S VISIBILITY IN MIDEAST MARKET
BY MUIN ABDUL MAJID
DUBAI, April 7 (Bernama) -- There will be no let-up in efforts to promote Malaysia among Middle East travellers despite the current gloomy economic outlook, said Tourism Malaysia's international marketing division deputy director Mohamad Taib Ibrahim.
He said Tourism Malaysia's promotional efforts were here to stay as far as
the Middle East market was concerned as the agency took a long-term perspective
of the situation.
"We won't neglect this market despite the current adverse economic
conditions. We need to be ready when the market rebounds at some point," he told
Bernama.
Malaysia received a total of 264,338 tourists from the Middle East last
year, compared to 245,302 in 2007.
Mohamad Taib reckoned that nobody was immune to the effects of the global
economic meltdown as far as the tourism industry was concerned as people chose
to watch their wallets more closely and pay more attention to their travel
plans.
"But for us, the Middle East market still has a few bright spots," said the
Tourism Malaysia official in charge of marketing Malaysia's charm in South
Asia, West Asia and Africa.
The promotional blitz continues next month with the agency's participation,
along with other Malaysian tourism players, in the Arabian Travel Market (ATM),
here from May 5 to 8.
According to Mohamad Taib, the Tourism Malaysia office in Jeddah would sell
Malaysia during post-ATM trips to Syria and Jordan while its counterpart in
Dubai had Iran, among other countries, on its radar.
For the Kuwaiti market, Tourism Malaysia has linked up with the Boodai
Group to undertake several tourism-related activities.
Mohamad Taib said the Malaysian tourism agency was also working closely
with Middle East tour operators and regional airlines like Etihad Airways,
Emirates, Qatar Airways as well Malaysia Airlines in efforts to boost tourist
arrivals to Malaysia.
"Malaysia's visibility in the Middle East market remains strong and we'd
like to maintain that momentum," he added.
-- BERNAMA
DUBAI, April 7 (Bernama) -- There will be no let-up in efforts to promote Malaysia among Middle East travellers despite the current gloomy economic outlook, said Tourism Malaysia's international marketing division deputy director Mohamad Taib Ibrahim.
He said Tourism Malaysia's promotional efforts were here to stay as far as
the Middle East market was concerned as the agency took a long-term perspective
of the situation.
"We won't neglect this market despite the current adverse economic
conditions. We need to be ready when the market rebounds at some point," he told
Bernama.
Malaysia received a total of 264,338 tourists from the Middle East last
year, compared to 245,302 in 2007.
Mohamad Taib reckoned that nobody was immune to the effects of the global
economic meltdown as far as the tourism industry was concerned as people chose
to watch their wallets more closely and pay more attention to their travel
plans.
"But for us, the Middle East market still has a few bright spots," said the
Tourism Malaysia official in charge of marketing Malaysia's charm in South
Asia, West Asia and Africa.
The promotional blitz continues next month with the agency's participation,
along with other Malaysian tourism players, in the Arabian Travel Market (ATM),
here from May 5 to 8.
According to Mohamad Taib, the Tourism Malaysia office in Jeddah would sell
Malaysia during post-ATM trips to Syria and Jordan while its counterpart in
Dubai had Iran, among other countries, on its radar.
For the Kuwaiti market, Tourism Malaysia has linked up with the Boodai
Group to undertake several tourism-related activities.
Mohamad Taib said the Malaysian tourism agency was also working closely
with Middle East tour operators and regional airlines like Etihad Airways,
Emirates, Qatar Airways as well Malaysia Airlines in efforts to boost tourist
arrivals to Malaysia.
"Malaysia's visibility in the Middle East market remains strong and we'd
like to maintain that momentum," he added.
-- BERNAMA