ID :
60183
Tue, 05/12/2009 - 16:54
Auther :

NEW PETRONAS LUBRICANT TO BE AVAILABLE OVERSEAS

KUALA LUMPUR, May 12 (Bernama) -- The newly-launched Petronas Urania heavy-duty lubricant for diesel engines will soon be available in overseas markets.

Petronas Lubricants International Sdn Bhd's general manager, marketing
strategy and business development, Domenico Ciaglia, said the product is
scheduled to be launched in Turkey and Brazil by July.

"We will roll out in Italy around September. So, within the next 10 months,
Petronas Urania will be available around the world," he told reporters after the
product launch here Monday.

The Petronas subsidiary's focus will be Asia, particularly China, India
and Southeast Asia as these are among the biggest markets for lubricants,
Ciaglia said.

He said Petronas Urania will replace Motolub, Petronas' current brand for
heavy-duty diesel engines, as well as a substitute to the Selenia brand being
sold in the market.

The move will pave way for the company to be among the top three in the
global lubricant market, according to Ciaglia.

Currently, Petronas is ranked 11th among the top 15 lubricant companies
worldwide, he said.

Asked about revenue contribution, Ciaglia said the new lubricant is expected
to contribute about 20 percent of the company's sales for the current financial
year ending on March 31, 2010.

Petronas Urania, which will be available locally from next month, will have
a competitive price, said Petronas Dagangan Bhd's general manager for the
lubricants business division, Mohd Shobri A. Bakar.

The product will be available in five-litre bottles, 18-litre pails and
209-litre drums.
-- BERNAMA

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