"Go Malaysia" Campaign Launched In Singapore With Affordable Short Getaway Packages

By Massita Ahmad SINGAPORE, Aug 30 (Bernama) -- The “Go Malaysia” campaign, an initiative by Tourism Malaysia in partnership with EasyBook.com, is offering attractive getaway packages in Malaysia catering specifically to the Singapore market. It promotes affordable packages such as transportation, accommodation and attractions in Malaysia for tourists from the republic. Attractive deals can now be purchased on EasyBook.com from Aug 24, 2022 to Dec 15, 2022 for travel to Malaysia between Aug 24, 2022 and Dec 31, 2022. “As the demand for online travel booking rises, we believe that it is time for us to embark on a more aggressive campaign,” Director of Tourism Malaysia Singapore Office Salahuddin Mohd Ariffin said in a statement here Tuesday. Salahuddin said the partnership with EasyBook.com is expected to indulge more Singapore residents to visit Malaysia and “meet our objective of attaining the target of 4.5 million tourists this year.” According to Tourism Malaysia Singapore Office, the launch of the campaign, which took place last Friday, was officiated by High Commissioner of Malaysia to Singapore Dr Azfar Mohamad Mustafar. Also present were Director of Tourism Malaysia – International Promotion Division (ASEAN) Mohd Shahrir Mohd Ali, and Managing Director of EasyBook.com William Lee. For the “Go Malaysia'' campaign, EasyBook.com is offering special value-for-money short getaway packages and up to 50 per cent discount on all bus bookings from Singapore to Malaysia, valid with the ‘GOMALAYSIA’ promo code. A variety of package deals are available, including Genting Highlands, Kuala Lumpur, Desaru, and more. Founded in 2006, EasyBook.com is the largest land and sea transportation online booking platform in Southeast Asia with more than 40 million tickets sold online and mobile application downloads of more than 800,000. EasyBook.com represents bus, ferry, train, car, and tour operators around the region. Meanwhile, Lee said as the largest and leading one-stop online transport ticketing platform in Southeast Asia, EasyBook.com hopes the “Go Malaysia” Campaign will further spur travel from Singapore to Malaysia and empower the collaboration between Malaysia Travel Suppliers with Singapore Travel Agents. “An automated fare calculation system for bus chartering has been launched in EasyBook.com that enables big groups to charter the whole bus rather than buying individual bus tickets, encouraging them to travel with their families and friends,” said Lee. Since the reopening of its international borders, Tourism Malaysia Singapore Office said Singapore has been the main contributor to arrivals and revenue for tourism to Malaysia. The Office said it has commenced promotional programmes to attract more travellers from Singapore to Malaysia after more than two years’ hiatus. -- BERNAMA