ID :
183426
Sat, 05/21/2011 - 06:04
Auther :
Shortlink :
https://oananews.org//node/183426
The shortlink copeid
BERNAMA HAS GROWN WITH VARIETY OF PRODUCTS
KUALA LUMPUR (Bernama) - Bernama, the Malaysian National News Agency, which celebrated its 43rd anniversary Friday, has grown over the years by diversifying its products which include a radio and a television channel.
The agency's general manager Hasnul Hassan said Bernama now also had a news portal, bernama.com, besides disseminating news through the short-message service (SMS).
"It also offers a ditigal library and infolink service through
blis.bernama.com, as well as other services," he said in an interview over Bernama's Radio 24 "Kerusi Panas" (Hot Seat) programme in conjunction with the news agency's 43rd anniversary celebration, here, Friday.
"Originally, we only provided news to the subscribers but now we have various products," he said, adding that Bernama would continue to provide variety in news service in keeping with the times.
This, he said, would be done in accordance with the objectives of Bernama's establishment, that was, to gather and deliver government news to the people and to build a well-informed society.
"Bernama which began from a small bungalow with seven pioneer reporters 43 years ago, now has 600 staff with its headquarters in Wisma Bernama (off Jalan Tun Razak, Kuala Lumpur), 18 bureaus in the country and another six overseas."
Hasnul said his aim was to make Bernama at par with international news agencies if the funding allocations permitted, including opening up more bureaus in foreign countries.
"If we have enough funds, we can expand worldwide. We now have only six bureaus (China, United Arab Emirates, India, Indonesia, Singapore and Thailand."
Hasnul also said that Bernama which previously provided news in English and the Malay language, also now channelled news in Mandarin, Tamil and Arabic.
"However, what we need to do now is to strengthen and improve our products while coming up with innovations," he said.
He added that Bernama needed no rebranding as it had a good reputation and known nationally and internationally, especially after it started channelling news through radio and television.
Asked on Radio 24's coverage which was limited to the Klang Valley, Hasnul said Bernama had applied for radio frequency in the country's major towns.
The agency's general manager Hasnul Hassan said Bernama now also had a news portal, bernama.com, besides disseminating news through the short-message service (SMS).
"It also offers a ditigal library and infolink service through
blis.bernama.com, as well as other services," he said in an interview over Bernama's Radio 24 "Kerusi Panas" (Hot Seat) programme in conjunction with the news agency's 43rd anniversary celebration, here, Friday.
"Originally, we only provided news to the subscribers but now we have various products," he said, adding that Bernama would continue to provide variety in news service in keeping with the times.
This, he said, would be done in accordance with the objectives of Bernama's establishment, that was, to gather and deliver government news to the people and to build a well-informed society.
"Bernama which began from a small bungalow with seven pioneer reporters 43 years ago, now has 600 staff with its headquarters in Wisma Bernama (off Jalan Tun Razak, Kuala Lumpur), 18 bureaus in the country and another six overseas."
Hasnul said his aim was to make Bernama at par with international news agencies if the funding allocations permitted, including opening up more bureaus in foreign countries.
"If we have enough funds, we can expand worldwide. We now have only six bureaus (China, United Arab Emirates, India, Indonesia, Singapore and Thailand."
Hasnul also said that Bernama which previously provided news in English and the Malay language, also now channelled news in Mandarin, Tamil and Arabic.
"However, what we need to do now is to strengthen and improve our products while coming up with innovations," he said.
He added that Bernama needed no rebranding as it had a good reputation and known nationally and internationally, especially after it started channelling news through radio and television.
Asked on Radio 24's coverage which was limited to the Klang Valley, Hasnul said Bernama had applied for radio frequency in the country's major towns.
