ID :
436156
Fri, 02/17/2017 - 08:47
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Shortlink :
https://oananews.org//node/436156
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Malaysia Ranked Fifth In Terms Of Satisfaction With Personal Relationships - Survey
KUALA LUMPUR, Feb 17 (Bernama) -- Malaysia is ranked fifth out of 10 Asian countries in terms of satisfaction with their personal relationships, according to 2016 Prudential Relationship Index (2016 PRI) released Friday.
The survey highlighted Malaysians' primary relationship, including with partners, children, families and friends that fulfilled 71 per cent of their desired relationship needs.
Prudential Assurance Malaysia Bhd (PAMB) Chief Marketing Officer, Khoo Ai Lin, said the index provided a snapshot of the health of the relationships in Malaysia, highlighting the areas that contributed to happiness and those that required attention.
"This study helps us understand our customers better. It is backed up by statistics.
"It also helps us equip our distribution channels and our agency force when they engage with the customers," she said at the launch of 2016 PRI here Friday.
The 2016 PRI is Asia's first relationship index launched by PAMB and PruBSN.
Meanwhile, Nor Azman said, the PRI aimed to be an annual research project to gauge trends and changes of primary relationships in the coming years.
"Some of the insights unearthed by the PRI will be instrumental in helping us better understand our customers, which in turn will allow us to help them create stronger and more rewarding relationship ties," he said.
The 2016 PRI numerically measures how satisfied people are with their primary relationships and what can be done to improve them.
In the survey, 83 per cent of Malaysians said their partners expressed love for them compared to an average 76 per cent across Asia.
The research also showed that 47 per cent of the couples, money was the most likely cause of arguments while other common sources of arguments were children (33 per cent), being inattentive (32 per cent) and spending too much time on the telephones or computer 31 per cent).
Meanwhile, Malaysian couples tended to keep their finances separately as only 39 per cent have a joint bank account, it said.
The survey said 67 per cent of Malaysians made financial plans together with their partners and 77 per cent said they talked to each other about their future together.
More than 5,000 interviews were conducted in 10 Asian countries including Malaysia, Cambodia, China, Singapore and Indonesia from July 13-31, 2016 with adults between 25 and 55 years of age.
In Malaysia, 605 interviews were conducted through online sampling with a representative adults in Kuala Lumpur and Petaling Jaya city.
Respondents are residents representing the top two-thirds of household income in both districts.
--BERNAMA