PureCircle To Market Protein, Fiber And Antioxidant In Stevia Plant

KUALA LUMPUR, Dec 4 (Bernama) – As PureCircle has identified high content of proteins, soluble fibers and antioxidants in the stevia plant, the company now plans to start the commercial production and sale of the ingredients in the second half of 2019. PureCircle said in a statement the new development will enable them to utilise much more of each stevia leaf. As such, they will be able to make each leaf ‘work harder’. It will spread the cost of stevia raw material across the newly expanded array of ingredients to be sold by the company – sweeteners, flavours, fibers, antioxidants and protein. PureCircle will also continue to provide ingredients to its customers at price points that are cost effective for them, according to the statement. PureCircle chief executive officer, Maga Malsagov said: “Protein, fiber and antioxidants are in high demand by beverage and food companies, and these additions to our portfolio will enable us to offer our customers those ingredients from the stevia plant.” Globally, stevia use is growing. New products launched globally with stevia posted an additional of 27 per cent increase in the first half of 2018 versus the comparable period in 2017, according to Mintel. Headquartered in Chicago, Illinois, PureCircle is the only company that combines advanced R&D with full vertical integration from farm to high-quality, great-tasting innovative stevia sweeteners. More details at www.purecircle.com -- BERNAMA