ID :
52742
Sun, 03/29/2009 - 06:52
Auther :
Shortlink :
https://oananews.org//node/52742
The shortlink copeid
PRINCE COURT TO RIDE ON MEDICAL TOURISM FOR GROWTH
KUALA LUMPUR, March 29 (Bernama) -- Prince Court Medical Centre, which received an international accreditation recently, expects to ride on medical tourism for growth following continuous interests from overseas patients in quality healthcare services in Malaysia.
The Joint Commission International (JCI) is an authority on healthcare
responsible for accrediting organisations which illustrate and practise high
standards of medical care.
Its chief executive officer, Stuart D. Rowley, said the accreditation would
would serve as a competitive edge against other private hospitals in Malaysia to
further penetrate the health industry market beside having cutting-edge
technology for treatment.
"In order for medical tourism to be successful, insurance companies and
large corporate organisations are looking for international accreditation.
"That's why it is imperative that we obtain the accreditation as quickly as
possible.
"Besides, we also have many departments that have leading edge technologies
and these will really help put Malaysia on the map," he told Bernama recently.
Rowley said despite the current economic situation, the medical tourism
market was expected to grow further as the majority of medical tourists would
come to seek curative treatment rather then procedures for asethetic purposes.
"Fortunately or unfortunately, people always get sick no matter how healthy
or unhealthy the economic climates, so there is always be demand for
hospitalisation and as most people have insurance policies they are able to file
a claim for treatment," he said.
Cheaper flights, hotel rates and medical services in Malaysia were also
factors to attract international patients seeking better quality but less pricey
medical services, he said.
"With a 16 percent increase in the number of medical tourists early last
year, this international accreditation will play an important role in further
amplifying that percentage this year," he said.
Currently, international patients contribute 30 percent to its business and
locals 70 percent.
Beside its five centres of excellence -- heart & lung; oncology; plastic
surgery, cosmetology, dermatology & burns; urology, nephrology & men's health
and women and children, the hospital also provides other comprehensive range of
healthcare services.
Prince Court has also invested in the Total Hospital Information System
software that helps managing patient information from admission to discharge
making it a seamlessly operation.
Through its collaboration with the Medical University of Vienna, the
hospital also aims to be at the forefront of establishing innovative
telemedicine, telepathology, teleradiology and telecytogenetics services in
Malaysia.
Rowley said with an additional 2.4 hectares opposite the hospital, it could
be expanded to cater to rising demand in the future.
The hospital, wholly-owned by Petroliam Nasional Bhd, currently has 300
beds, of which 77 beds have been opened, 10 operating theatres and 63 medical
consulting suites.
-- BERNAMA
The Joint Commission International (JCI) is an authority on healthcare
responsible for accrediting organisations which illustrate and practise high
standards of medical care.
Its chief executive officer, Stuart D. Rowley, said the accreditation would
would serve as a competitive edge against other private hospitals in Malaysia to
further penetrate the health industry market beside having cutting-edge
technology for treatment.
"In order for medical tourism to be successful, insurance companies and
large corporate organisations are looking for international accreditation.
"That's why it is imperative that we obtain the accreditation as quickly as
possible.
"Besides, we also have many departments that have leading edge technologies
and these will really help put Malaysia on the map," he told Bernama recently.
Rowley said despite the current economic situation, the medical tourism
market was expected to grow further as the majority of medical tourists would
come to seek curative treatment rather then procedures for asethetic purposes.
"Fortunately or unfortunately, people always get sick no matter how healthy
or unhealthy the economic climates, so there is always be demand for
hospitalisation and as most people have insurance policies they are able to file
a claim for treatment," he said.
Cheaper flights, hotel rates and medical services in Malaysia were also
factors to attract international patients seeking better quality but less pricey
medical services, he said.
"With a 16 percent increase in the number of medical tourists early last
year, this international accreditation will play an important role in further
amplifying that percentage this year," he said.
Currently, international patients contribute 30 percent to its business and
locals 70 percent.
Beside its five centres of excellence -- heart & lung; oncology; plastic
surgery, cosmetology, dermatology & burns; urology, nephrology & men's health
and women and children, the hospital also provides other comprehensive range of
healthcare services.
Prince Court has also invested in the Total Hospital Information System
software that helps managing patient information from admission to discharge
making it a seamlessly operation.
Through its collaboration with the Medical University of Vienna, the
hospital also aims to be at the forefront of establishing innovative
telemedicine, telepathology, teleradiology and telecytogenetics services in
Malaysia.
Rowley said with an additional 2.4 hectares opposite the hospital, it could
be expanded to cater to rising demand in the future.
The hospital, wholly-owned by Petroliam Nasional Bhd, currently has 300
beds, of which 77 beds have been opened, 10 operating theatres and 63 medical
consulting suites.
-- BERNAMA
