etisalat to celebrate Earth Hour

Abu Dhabi, Mar 25, 2010 (WAM)- etisalat yesterday announced it will join other leading UAE companies in participating in Earth Hour on March 27, 2010. Etisalat's iconic buildings and facilities in all seven emirates will be darkened through the evening as special care is taken to ensure all non-essential lighting and electronics are turned off. Etisalat is also inviting its 10,000 staff in the UAE to become eco-ambassadors on the evening and participate in the various events taking place across the country.
etisalat is investing Dh 5bn in a fibre optic network that consumes as much as 73% less energy and emits less than 85% fewer greenhouse gases. It has also installed solar power facilities across its 18 countries in places of natural beauty such as the Ras Mohamed National Park in Sinai, Egypt. Through advances in Cloud Computing, Smart Buildings and Data Centres Etisalat is also allowing its residential and business customers to reduce their carbon footprint by deploying the latest solutions.
The UAE Earth Hour 2010 seeks to raise awareness about climate change and encourage UAE residents, business leaders and government officials to take action and start planning a reduction in CO2 emissions. Last year 400,000 people in the UAE participated in Earth Hour.